CASE STUDY
How we helped a 143-room property growth their NET Revenue with $1.05M over the course of 1 year.
Play the video below to see the full case study.
Our program has 5 main objectives:
✓ Increase Direct Bookings
✓ Increase Occupancy and mitigate seasonality
✓ Increase Rates
✓ Save Commission Costs
✓ Save on Marketing Spend
The Guest Booking Journey
Every (potential) guest who wants to book a property like yours follows a booking pattern that is unique to them. No matter what the pattern is, it has been proven that every (potential) guest has 12 specific touchpoints they can use to convince themselves to book a specific property.
Unlocking unparalleled revenue growth,
lies in mastering the 12 SPO Index Drivers.
For an independent hotel, it’s almost impossible to have all the knowledge and skills in-house. When working with Booking Success, you get access to your own personalized Dashboard, as well as a dedicated team of experts who work with you on the growth opportunities we discover.
Our team consists of experts for all key departments that influence your sales performance for your hotel or resort, such as:
✓ Revenue Management
✓ Social Media Management
✓ Web Design and Development
✓ Digital Ads Management
✓ Copywriting
✓ Data Analysis and Management
✓ Sales and Marketing Strategy
✓ Media and Online Presence Management
✓ Digital Design
You may already have some of these departments covered, but our program provides you the clarity, advice and coaching that your team often needs when making key decisions impacting your performance.
Imagine your hotel as a well-tuned engine, and we are the mechanics. While you may see a basic vehicle, we see untapped horsepower. Our goal as Booking Success is not to replace your engine, but to fine-tune it for peak performance.
What we bring to the table?
Our entire team of experts!
INFLUENCING YOUR PERFORMANCE WITH DATA
There are 4 main Booking KPIs that determine your performance.
There are 4 main KPIs that determine your performance. Each KPI is linked to one or more of the 12 Index Drivers. By optimizing the performance of each of the 12 Index Drivers, you can ultimately achieve your maximum growth potential.
Join our Sales optimization PROGRAM
With our SPO Program we:
ANALYZE
We continuously Analyze your 12 Index Drivers and overall sales performance to determine growth potential.
STRATEGIZE
We then Strategize to determine an ongoing strategy tailored to your needs.
EXECUTE
We Execute the optimization points together with your team.
This Essentials package is the fundamental building block to elevate your hotel’s performance and drive sustainable growth in the dynamic world of hospitality.
The Key Components:
✓ Data-Driven Insights
We start by diving deep into your hotel’s data, leveraging advanced analytics to identify trends, opportunities, and areas for improvement. This foundational step forms the basis for all subsequent strategies.
✓ Personalized Strategy
We believe that one size doesn’t fit all. Each hotel is unique, and our program is tailored to reflect your strengths, challenges, and goals, creating your own personal roadmap to success.
✓ A Team of Industry Experts
Let’s face it; it’s challenging to have an entire team of experts in-house as an independent hotel. Once we get started, you will have access to an entire team of experts for all the critical departments of your property.
✓ Ongoing Support and Optimization
We believe in consistent, ongoing collaboration where we are continuously working with you to achieve the goals and objectives we set. With frequent online meetings with you or your team, we can ensure that everyone is always working to achieve the highest possible result.
✓ Ongoing Performance Tracking
Transparent performance tracking allows you to measure and monitor the impact of all implemented strategies firsthand. Our comprehensive dashboard helps you make sense of the numbers, keep track of tasks and performance, and makes it easier for you to report back to the rest of the team.
✓ Revenue Maximizers (Optional)
Once we start seeing the fruit of all our labor, we can Boost the Revenue Gain by implementing one or more of our Revenue Maximizers such as Revenue Management, Digital Advertising, Social Media Management, Website Development and more.
Booking Success is an extension of your in-house team
Our baseline package consists of a collaboration structure tied to a monthly fee, where you get access to:
✓ All your important data integrated into the SPO Dashboard
✓ Ongoing monthly online meetings with our team
✓ A dedicated Strategic Expert
✓ A dedicated Data Analysis Expert
✓ A team on the back-end constantly monitoring your growth
In addition to this, you can expect:
✓ A hands-on approach
✓ A team of experts keeping you sharp and coaching you and your team towards maximum growth potential
✓ Access to real-time data
✓ Insight into your results and ROI
✓ Guidance and support on third-party tools or programs
✓ Access to documentation, presentations and tools that can help impact your performance
✓ and much more...
It’s now time to join the program that the smartest Hotel Managers in the industry are raving about!
ROI (21x)*
For every $100 USD Invested with Booking Success, the average client sees $2100 USD as a return in Revenue.
*Results depend on several factors, including but not limited to how well your hotel follows our advice, airlift to your destination, market trends and other factors that may be beyond our control.
